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Add a link to usBelow are instructions
on how to add a link to us Linking to the Around Darwin website is easy. Simply copy the HTML Code below and paste it into your website. Then E-mail me to let me know and I will check it. <a href=http://www.arounddarwin.com.au ><B>Around Darwin Travel and Tourism Directory</B></a><BR> E-mail if you have any problems Why are Links so Important? The number one search engine - Google loves links and the more links that your website has going to it, the more important it considers your site to be, so your site will rank higher with the search engines. For example if there are 2 companies in Darwin offering the same product or service and one of them had more incoming links from other relevant sites, the site with the links will appear first when a potential customer types in the relevant keywords. Read on for more information on the importance of links Not all links are counted by Google. For instance, links from known link farms are filtered out. Some links can cause a site to be penalized by Google. They figure that you cannot control which sites link to your sites, but you can control which sites you link out to. For this reason, links into a site cannot harm the site, but links from a site can be harmful if they link to penalized sites. So be careful which sites you link to. PageRank relies on link structure as an indicator of an individual page's value. Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important. "Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query. So, Google combines PageRank with complex text-matching techniques to find pages that are both important and relevant to your search. Google examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query. By now, you should have a better understanding of link popularity, reciprocal linking, inbound links and linking. Another major criteria that some search engines use to determine your site's relevance (the most notable of which is Google) - is whether or not other web sites that contain similar content link to your site. Google, MSN, Yahoo! and other search engines currently use the method of various link popularity analyses as a ranking critera, based on the assumption that a web site that is linked to by other sites of similar interest is a web site that is considered relevant and that it is one that will be a valid search result to provide to a search engine user. Remember, the search engines are in the business of providing relevant search results. There are many ways to earn link popularity for your website - however, some of these can actually harm your rankings. As I mentioned earlier you should avoid participating in link farms (FFA, or free-for-all link lists that you can add your site to), as these have become recognized by the engines, and by Google's anti-spam algorithm specifically, as red flags for spam - and can often get your site banned from their index. Check with your web designer before submitting your website to a site that may possibly be a link farm. I hope this information has helped you. If you have any further questions I will be glad to help. |
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